Introducing the HVR-M10E - a compact Video Tape Recorder that supports the recording and playback of DV, DVCAM and HDV formats and incorporates a 16:9 colour LCD viewing screen.

Emphasising the format’s suitability for low-cost HD migration, HVR-M10E features HD/SD switchable operation (offering full 1080i resolution), plus on-board downconversion to output SD or HD signals.

HDV is attracting fast-growing industry backing. The format has already gained the support of leading software developers including Adobe, Apple, Avid, Canopus, Pinnacle Systems, Sobey, Sony Pictures Digital Networks and Ulead.

Emphasising the format’s suitability for low-cost HD migration, both the HVR-M10E and Sony's new HD Compatible Camcorder the HVR-Z1E feature HD/SD switchable operation (offering full 1080i resolution), plus on-board downconversion to output SD or HD signals. For even greater production flexibility, the professional camcorder also supports switchable 50/60Hz PAL/NTSC recording and playback.

The HVR-M10E and the HVR-Z1E are aimed at professional videographers, documentary makers and feature film makers working to tight budgets. HDV is also an attractive option for mainstream broadcasters and corporate programme makers needing to acquire HD content in restricted or hard-to-reach locations and HDV also serves as an ideal source for contributing HD content into an HDCAM production environment.

The format’s quality, versatility and low operational costs also extend its appeal to educational establishments and hire companies.

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